May 26, 2017

Leningrad “Kolshik” was included in the recent Flux Screening Series on May 24th at the Hammer Museum in LA.  The Flux Screening Series at the Hammer is a quarterly showcase of the most innovative short films and music videos from around the globe. Filmmakers and artists who have presented in person or performed at the Flux Screening Series include : Michel Gondry, OK Go, Andreas Nilsson, Hiro Murai, Martin de Thurah, the Daniels, Ryan Heffington, and Chris Milk.

Link here

March 6, 2019

The BAFTA and Emmy-nominated director talks about keeping Zen whilst battling a storm on Les Misérables and his chameleonic approach to genres

Director Tom Shankland: From Punisher to Period Drama

This month saw director Tom Shankland’s epic six-part BBC adaptation of Les Misérables draw to a close. Featuring an all-star cast including Olivia Colman, Lily Collins, Dominic West, and David Oyelowo, the songless adaptation breathes fresh contemporary relevance into the 19th century tale. No stranger to painting vivid worlds and bringing timeless stories and characters to life, Tom is responsible for directing high-profile feature films and series such as The Punisher, House of Cards, Luke Cage, The Missing, andWΔZ

In this interview, the director, who is represented by Great Guns for branded content, reveals how he and his committed cast conquered a myriad of challenges to bring the colossal project to life, and how he changes gears from sledgehammer gore to period masterpiece.  

Q> Your most recent work – the BBC adaptation of Les Misérables – stars an impressive British cast including Olivia Colman, David Oyelowo, Lily Collins and Dominic West. What was it like working with them?

Tom> Victor Hugo’s story features some of the most iconic characters in literary history. I always wanted our version to dig deep into what made these characters tick, whilst also making their world feel as viscerally real as possible. I didn’t want anything too stately or ‘chocolate-box’-y, it absolutely had to have grit and soul – something only possible with a cast who were prepared to go to some extreme places. 

I vividly remember filming the sewer scenes on a freezing night in Belgium; Dominic West [playing Jean Valjean] hurling himself into the mud, rain and river, whilst carrying Josh O’Connor [playing Marius Pontmercy] on his back. They were a tough couple of days but Dominic looked so epic in those shots. 

Similarly, Lily Collins [Fantine] told me that she was really up for being pushed – words every director loves to hear! With that instruction, as soon as she arrived from sunny California to our -10℃ set, I had the location staff switch off every heater in Fantine’s set so Lily would really feel the cold and the camera could pick up her breath.

Olivia Colman [Madame Thenardier], one of the loveliest people in the world, was virtually in tears every time she had to do a scene where she beat Cosette. Whereas Lia Giovanelli, who played little Cosette, loved every minute! 

Every actor dug incredibly deep every day and I marvelled at the way they shed all ego and completely disappeared into their characters and the world we were creating. They were the best bunch of people to have alongside you; I really could not have hoped for more from everyone who came on this adventure. 

Tom: “Me and Josh O’Connor talking heroics or the lunch menu – I forget”

Q> This was a huge production with so many different variables. Did you encounter any interesting challenges during the process? 

Tom> There were many, many challenges of shooting Les Misérables: the battles to protect the resources for the epic revolutionary scenes; coping with a monsoon storm in the middle of the day when shooting the Waterloo sequence; figuring out a way to write into the narrative a reason why our Enjolras had a hand injury when the actor, Joseph Quinn, arrived on set having nearly lost his finger the week before, to name a few. 

Generally, I like to think that we found ways to overcome and even make virtue of some of the challenges. I love the shots of the rain at Waterloo that the editor worked into the sequence and how we gave Enjolras a heroic side story to explain his injured hand. There was one day I remember though (with a slight shudder), where we couldn’t find a way around it. The little girl playing child Éponine just could not be persuaded to come to the green room to be filmed running around a tree, no matter what we tried. A brilliant little actress and truly such a sweet girl – it was just one of the days you can have as a six-year-old. We lost half a day’s filming and a massively important scene lay unfinished. Thankfully, two days later she was far jollier and the scene was completed – happy days! That was definitely the day I heard the First AD muttering ‘Happy place! Happy place!’ under his breath. All you can do in moments like that is be Zen. 

Tom: “The barricades: me on the left – the first AD on the right trying to go to his ‘happy place’”.

Q> You’ve directed shows such as Marvel’s The Punisher, chilling-murder mystery The Missing and now Franco-period drama Les Misérables. How do you transition between such vastly different genres?

Tom> I love directing different types of material; partly to push myself as a director and also because I love being a perpetual film student. Fundamentally I ask the same questions of the material: how do I make this moment convincing; how can I make the audience care about the hero; what’s the most cinematic way to build this character’s world; where is the tension in this scene; and what am I trying to say? In that sense, it feels easy to move from one genre to another because the most important questions are always the same. 

In some ways, the differences between The Punisher and Les Miserables are only superficial. The audience who love The Punisher want Frank Castle to explode into brutal action at some point but when Valjean unleashes hell in Les Misérables, I would be less likely to go in for big close-ups – whereas The Punisher fans would be furious if they didn’t see the gory results of a sledgehammer attack! 

Tom: “Me and Dom – never Misérables behind the camera!”

Q> You’re represented by Great Guns for branded content. What are the benefits of production company representation as an established industry figure?

Tom> I love being represented by Great Guns because, for me, it’s important to be somewhere where the people know much more about short-form filmmaking than me! I can bring my point of view and filmmaking experience but I love working with people who can help me be very forensic about every detail in a frame – something that is absolutely crucial for short-form. I love this medium, and like all filmmaking adventures, you need the right gang around you. I do wish the auteur theory was entirely true, but, alas, it’s only partially true. 

Q> What has changed most in the industry since your debut? 

Tom> At film school, me and most of my fellow film school brats wanted to go out and make indie films; TV didn’t seem like a very exciting place for a filmmaker to express themselves. High-end commercials seemed exciting and exotic with their vast budgets and such opportunity to express cinematic flair. They also had a great track record of supplying visually interesting directors to Hollywood, of course. 

Cut to the present and these days a ‘commercial’ could be a ten-minute slice of somebody’s life shot on a smart-phone; bingeing a great TV series could be much more artistically and narratively fulfilling than 10 trips to the cinema; and maybe the best film of the year, Roma, was made for Netflix! 

All of these changes are revolutionary and a massive tectonic shift for all three industries. I’m sure there are downsides too but I’m a glass half-full kind of person; I tend to think all these changes open up lots of new possibilities for different kinds of storytelling. 

Tom: “Something big going on in Ghent…”

Q> Between genres, periods, and styles, you’ve built up a versatile portfolio… Where do you draw inspiration from?

Tom> I’ve been very lucky to have had the chance to work across very different genres; a conscious quest I’ve been on since film school. I arrived at National Film and Television School obsessed with Ingmar Bergman and convinced that I was going to be a writer-director of angst ridden art films. Yet somehow, I ended up leaving film school having made a super-violent five-minute horror film and a ‘true crime’ murder story as my graduation film – both of which got me lots of attention and interest. I did get to do my ‘personal’ film in the second year and it was absolutely one of the least successful things I’ve ever done; whereas the filmmaking in the two-genre shorts was much better (and confusingly, felt more personal). 

This got me thinking about my childhood love of Westerns, musicals, thrillers, comedies, and classic Golden Age Hollywood entertainment made by directors like Howard Hawks and Billy Wilder, who jumped between genres all the time. You can see and feel the personalities of these directors in each of those different styles, even though their agenda was just to entertain the audience. I really think there is something liberating and joyous about not trying too hard to be self-consciously personal.

To be frank, I love losing myself in whatever story I am telling. Wherever you go, there you are…

Tom photo-bombing Lily Collins, Charlotte Dylan, and Ayoola Smart

Director Emma Holly Jones launches short teaser film optioned by Refinery 29, in partnership with Rebelle Media, Untitled Entertainment, in association with Great Guns

Short Film Mr. Malcolm’s List Premieres Featuring Gemma Chan and Freida Pinto

The highly-anticipated short film, Mr. Malcolm’s List (Overture), has been premiered by Refinery 29 in partnership with Untitled Entertainment and Rebelle Media production, in association with Great Guns. Directed by Emma Holly Jones, the film stars Sope Dirisu (The Huntsman), Gemma Chan (Crazy Rich Asians), Oliver Jackson-Cohen (The Haunting of Hill House), and Freida Pinto (Slumdog Millionaire).

Written by Suzanne Allain and based on her script and novel of the same name, Mr. Malcolm’s List is set in early 1800s England and follows a young lady (Gemma Chan) engaging in courtship with a mysterious and wealthy suitor, Mr. Malcolm, unaware of his unattainable list of demands for his future wife. 

The Jane Austen-inspired romantic comedy is based on one of the highest-rated scripts on The Black List (an annual survey of Hollywood executives’ favourite unproduced screenplays), as well as its accompanying award-winning podcast. The short film was cast colour consciously, using a culturally diverse cast to reclaim historical narratives that are traditionally played by white actors.
Mr. Malcolm’s List will also be optioned by Refinery29, Rebelle Media, and Untitled Entertainment for a feature film, to be produced by Laura Rister and Laura Lewis and to be directed by Jones. Award-winning producer Alison Owen will serve as Executive Producer.  Laura Rister of Untitled Entertainment comments: “I have always loved championing new voices in front of and behind the camera but getting these works financed is the difficulty. Emma Holly Jones crafted a fresh and modern take on this genre, one that brought chills to all of us, and helped us gain the attention of Refinery29 and this amazing cast. If I could only work on projects with such a bold spin, I’d be a happy producer! Having the opportunity, in partnership with Refinery29, to support a filmmaker and her vision in this way, and to enable the film to get made is a dream.” Laura Lewis of Rebelle Media comments: “I launched Rebelle Media in order to create commercial content that puts a unique lens on the world and especially how we view women in it. Emma’s bold vision for this project immediately piqued our interest, because it shook up the traditional narrative. We are proud to partner with other advocates and creative forces, such as Laura Rister and Refinery29, to bring this project to life as both a short and a feature film.”

Director Emma Holly Jones approached Great Guns to facilitate the production in London. Co-Producer, Tim Francis, comments: “Emma had such an intrepid and unique vision, and came to us with a package in place that was strong, female-driven, and backing diversity. We knew straight away that we had to lend a hand in bringing the film to life. We are incredibly proud of the results, and wish her all the success in making Mr. Malcom’s List as a feature length film.” “Mr. Malcolm’s List is the perfect example of quality content created through an inclusive, intersectional lens,” said Amy Emmerich, Chief Content Officer, Refinery29. “[Director Emma] Jones is a force with a fresh voice — we’re so honoured to be an incubator for her talent and this story, and are thrilled to support this story as a feature-length film.”   Mr Malcolm’s List (Overture) is part of Refinery29’s Shatterbox short film series, which cultivates and spotlights the voices of women directors to tell stories outside the narrow lens of the overwhelmingly male-dominated industry. Now in its second season, the initiative has garnered over 10-million views across the company’s platforms and ushered in the directorial debut of Chloe Sevigny’s short “Kitty,” which premiered at Cannes Film Festival, Kristen Stewart’s short film, “Come Swim,” which premiered at the Sundance Film Festival and Anu Valia’s short film, “Lucia Before and After,” which won the Sundance Jury Prize for the Short Film category. Furthering their commitment to providing emerging female filmmakers with support and continued opportunities to realize their creative vision across multiple platforms, Refinery29 recently announced a partnership with Neon, the studio behind movies such as “I, Tonya” and “Three Identical Strangers,” to acquire and co-distribute female-driven films.

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EXECUTIVE PRODUCER: Amy Emmerich, Shannon Gibson, Alison Owen

DIRECTOR: Emma Holly Jones

DOP: Matthew David Chavez

PRODUCER: Laura Rister, Laura Lewis, Emma Holly Jones

CO-PRODUCERS: Laura Gregory & Tim Francis @ Great Guns

SCRIPTWRITER: Suzanne Allain

LINE PRODUCER: Rachel Wardlow


CASTING DIRECTOR: Tamara-Lee Notcutt


Great Guns and R/GA’s Love Has No Labels short film for Ad Council awarded Best Fiction, Best Production Design, and Best Movie Poster

David Nutter’s ‘Rising’ Film Wins Three Awards at the One Club’s One Screen Short Film Festival

‘Rising’, the powerful short film for the 2018 Love Has No Labels diversity campaign, has won three awards at the One Club’s annual One Screen short film festival: Best Fiction, Best Production Design, and Best Movie Poster. The original short film for the Ad Council was created by R/GA, produced by Great Guns, and directed by Emmy-winning David Nutter (Game of Thrones).
The short film portrays a diverse but divided neighbourhood struggling to survive rising floodwaters and bias in the heart of America. Great Guns Director David Nutter collaborated with R/GA’s Eric Jannon and Chris Northam – who created and wrote the original story – to send a powerful message to a divided America. 
Great Guns’ executive producer, Thom Fennessey, brought acclaimed still photographer Myriam Santos – who has photographed stars such as David Bowie, George Clooney – to the project to work with David and R/GA to photograph the actors as their characters on set in the flooded landscape to create iconic posters to help promote the film.
One Screen is part of The One Club for Creativity, a global non-profit organisation celebrating creative excellence in advertising and design. Now in its seventh year, One Screen focuses on all forms and aspects of short films and celebrates the best of the film and ad industries. This year, entries were received this year from 45 countries and judged by a 79-person jury of leading film directors, producers, ad agency creatives and heads of production companies.  
Great Guns’ executive producer Thom Fennessey, who was in attendance comments: “What a great night. Everyone involved was ecstatically happy with the three wins, especially considering the high quality of work being shown across all categories. This is testament to the incredible team who made ‘Rising’ possible – the great people at Ad Council and R/GA – and the close collaboration.” 

Great Guns director Peter Harton creates four quirky and visually alluring commercials for confectionery company Carletti

People Complete Ridiculous Tasks for Candy in This Mesmerising Danish Campaign

Director, Peter Harton, who is represented by Great Guns (exclusively in the UK, US, Asia, India, and ME), unveils a series of quirky commercials for Danish confectionery company, Carletti. Created by agency, Envision, and produced by TorpBerthelsen, the four 30-second adverts show people inventing bizarre excuses to reward themselves with Carletti candy.

Each of the four films begin with a group of people gazing longingly at a mysterious wooden box. In ‘Dry Artistic Swimming’, they drop to the floor in synchronised movements before finally forming a hexagon with their bodies. In ‘Big Toe’, a man confidently kicks off his shoe to reveal impressive toe movements, which are met with approval from his companions. One film features a woman slowly dancing her hand towards a mousetrap as the others dance anxiously behind her in a mesmerising combination of casualness and nail-biting tension. 

In each scenario, after the group complete a peculiar activity, the wooden box opens and reveals Carletti products – accompanied by the voiceover, ‘There’s always an occasion to enjoy a Carletti candy. If there isn’t, invent one.’
Peter Harton delved into his signature quirky and dark comedic style with this latest campaign. Says Peter: “The brief from the agency was very loose so I had a lot of creative freedom. I really enjoyed getting involved, very early, in the process. The insight was that people reward themselves with sweets for all sorts of reasons – for example, when they hurt themselves, are active, or do something cool. With this in mind, the characters’ excuses had to be simple but a bit ridiculous. The strongest visual reference was Carletti’s distinctive packaging, so I worked with my production designer and stylist, Jane Marhall Whittaker, to develop the aesthetic references.”
On creating the funky, pastel-coloured world for the campaign, Peter comments: “The product is ridiculous and the scenarios are ridiculous, so I felt that it needed some contrast – otherwise it would become too much. Rather than just shooting on location with the available light, documentary style, I wanted to make it beautiful. I really like Jens Maasbøl’s cinematography on this. One of my inspirations was the work of my friend, the photographer Casper Sejersen. I wanted to create something that was simple and easy to decode, but still had you wondering what the hell just happened, so I took it away from reality and tried to make something special. I like it when you question the whole premise: are they friends? Is it a club? Is it a religion?”
Commenting on the distinctive music, Peter says: “Music was definitely important as it helped dictate the mood and direction of the films. My composer, Asger Baden, came on board early and put his spin on it. I wanted a piece that was hard to pinpoint time-wise – it needed some retro elements as Carletti candy is a Danish classic, but also something to show its contemporary relevance.” 







DIRECTOR: Peter Harton

DOP: Jens Maasbøl

PRODUCTION DESIGN: Jane Marhall Whittaker


EDITOR: Ole Kristian Krogstad


COMPOSER: Asger Baden

Great Guns’ Tal Zagreba directs adrenaline-fuelled animated film for the Tel Aviv Marathon’s new initiative with Leo Burnett

Electrifying Samsung Campaign Transforms Runners into Anime-Inspired Heroes

Great Guns Director, Tal Zagreba, directs a rousing new Samsung campaign for the Tel Aviv Marathon, created by Leo Burnett and co-produced by Great Guns. The film celebrates the launch of the ‘Samsung Calories Marathon’, which introduces a charitable spin to Israel’s biggest annual sports event: the more calories the runners burn, the more food products Samsung donates to the needy. 
The animated 30-second film takes viewers on an electrifying journey alongside the marathon runners. The film cleverly weaves together food and sport with action-packed framing and vibrant colours. The runners are transformed into heroic figures who zigzag to avoid colossal cans of food and activate energy power-ups that propel them towards the finish line.

Samsung teamed up with Israel’s largest soup kitchen, Pitchon Lev, which services over 250,000 Israelis each year with food products and basic needs. Samsung has pledged to match each calorie burnt with a similar calorie-rich food product it will donate on runners’ behalf to the organisation. Runners will be outfitted with a special band that will monitor how many calories have been raised and burnt – these will be displayed in real time in Tel Aviv’s central Rabin Square. The public will also be invited to get involved through branded treadmill stations throughout the city, where they will be able to donate their calories to those in need.
Director, Tal Zagreba, was tasked with evoking a powerful marathon experience through a minimalistic approach using only the marathon’s logo and Samsung’s logo colours. In developing the right look, Tal and animation director, Robert Moreno, were inspired by the Japanese anime they loved as children, such as The Animatrix, Akira and Mob Psycho 100. 
Tal comments: “This is my third collaboration with Leo Burnett and it has been a true pleasure each time. Adam Polachek [CEO] and Ami Alush [CCO] are brilliant people with real guts – with them, I always know that there’s something special on the table. This time, a visual immediately came to mind of products evolving from the runners’ sweat. The guys loved the idea and gave me complete creative freedom to fulfil my vision.”
Says Tal: “I then pitched my vision to Robert Moreno – the best animation director I know and a dear friend – and ignited his enthusiasm. At concept art stage, we enlisted two talented friends, Tim Razumovsky and Niv Shpigel. We presented the project to the awesome guys from Samsung, who got really enthusiastic about our visuals – but warned us that we’d only have three weeks to deliver the final video! We accepted the challenge and, from that moment on, the real marathon started. Creating the animation from scratch in such a short time frame was a nearly impossible mission. It was a real crazy ride and there were many sleepless nights – but thanks to a highly motivated crew of talented people, we made it.” 


ADVERTISER: Samsung Israel


CREATIVE AGENCY: Leo Burnett Israel

PLANNER: Liz Stull

PRODUCER: Simi Ben Zikri




MARKETING: Eva Hasson (Marcom)

MEDIA: Publicis Media

TRAFFIC : Maya Varochic

STUDIO MANAGER: Sagi Valenstain


CREATIVES: Oren Ben Naim, Meital Miller

CEO: Adam Polachek


DIRECTOR: Tal Zagreba


CO-PRODUCER: Laura Gregory, Sheridan Thomas

CONCEPT ARTISTS: Tim Razumovsky, Niv Shpigel, Robert Moreno


MUSIC COMPANY: Monster Music

COMPOSER: Roy Shen Zoor



DIRECTOR: Robert Moreno

2D ANIMATION: Robert Moreno, Niv Shpigel, Naama Zarfaty, Alon Richter, Guy Shimron, Guy Osnat

CLEAN UP ANIMATION : Naama Zarfaty, Ori Anne Hail (Clean Up Ink & Paint)

PRODUCTION: Robert Moreno


Nutter brings an action-packed twist to co-director Spencer Riviera’s ‘Dilly Dilly’ kingdom for HBO with the Super Clio-winning campaign

David Nutter Co-Directs Epic Game of Thrones x Bud Light Mash Up for the Super Bowl

Emmy-winning director David Nutter, represented for commercials by Great Guns, has co-directed one of the most talked about Super Bowl adverts of 2019 for HBO. The multi-award-winning director shot the second half of Bud Light and HBO’s epic tie-up campaign, ‘Joust’, which has already been awarded a Super Clio. Bud Light’s agency, Wieden+Kennedy, collaborated with HBO, Droga5 and O Positive to create the advert.

In a surprise tie-in that was only revealed in-game, on the day, viewers saw Bud Light’s iconic ‘Dilly Dilly’ campaign ‘hijacked’ by HBO’s Game of Thrones. The 90-second advert initially plays out as a classic continuation of Bud Light’s campaign – however, medieval worlds soon collide when Game of Thrones’ character, The Mountain, makes a dramatic, eye-popping appearance. The fun and fiery finale sees the Bud Light King and his kingdom incinerated by one of the Khaleesi’s dragons. The advert kicks off HBO’s broader #ForTheThrone campaign and announces the highly-anticipated final season of the series.

HBO enlisted David Nutter, Director of Game of Thrones’ famous ‘The Red Wedding’ episode, amongst several others, and 25 of the show’s crew members to create the second half of the advert. O Positive’s Spencer Riviera directed the first half.
The launch of the Super Bowl ad follows a busy year for David – 2018 saw the Emmy-winning director wrap up filming on the final series of Game of Thrones and launch his ‘Rising’ campaign for Love Has No Labels, produced by Great Guns for R/GA, which has garnered universal acclaim and been shortlisted for five One Show Pencils.

Full Credits
Agency for HBO: Droga5 NYCreative Chairman: David DrogaChief Creative Officer: Neil Heymann Group Creative Director: Andrew Fergusson Creative Director: Dustin TomesCreative Director: Jono PaullAssociate Creative Director: Adrian Chan
Associate Creative Director: Lauren Ferreira Art Director: Tobias LindborgCopywriter: Felix KarlssonChief Creation Officer: Sally-Ann DaleDirector of Film Production: Jesse BrihnSenior Producer: Liliana VegaHead of Business Affairs: Jocelyn HowardCelebrity Talent Relations, Associate Director: Lindsey McElroy Business Affairs Manager: Abigail Press Chief Strategy Officer: Jonny BauerGroup Strategy Director: Will Davie Group Communications Strategy Director: Samantha DeevyCommunications Strategy Director: Elsa Stahura Group Data Strategy Director: Anthony Khaykin Senior Data Strategist: Tradd SalvoChief Communications Officer: Marianne Stefanowicz Managing Director: Dan Gonda Group Account Director: Lauren LaValle Account Director: Ola AbayomiAccount Manager: Ashley Diddell  Project Manager: Carolyn Brafman  Legal: Sarah Fox 
Agency for Bud Light: W+KCo-President/CCO: Colleen DeCourcyExecutive Creative Director: Karl LiebermanCreative Director: Brandon HendersonCreative Director: John Parker
Art Director: Kevin KaminishiCopywriter: Jessica GhersiHead of Content Production: Nick SetounskiExecutive Producer: Temma ShoafProducer: Alexey NovikovDirector of Business Affairs: Patrick O’DonoghueSenior Business Affairs Manager: Justine LoweBusiness Affairs Coordinator: Andrea Sierra Traffic Director: Sonia BisonoTraffic Manager: Tina WyattProject Manager: Vimal PatelGroup Account Director: Brandon Pracht Account Director: Price ManfordManagement Supervisor: Alex ScarosAccount Supervisor: Lauren Wilson
Production Company: O PositiveDirector for HBO: David Nutter (represented by Great Guns)Director for O Positive: Spencer RivieraDP: Jonathan FreemanExecutive Producer: Ralph LaucellaExecutive Producer: Ken LicataEditorial Company: ArcadeEditor: Paul MartinezEditor: Katie WeilandAssistant Editor: Thomas BergerstockExecutive Producer: Sila SoyerProducer: Fanny Cruz
VFX Company: The MillShoot Supervisor: Tony Robins2D Lead: John McIntosh2D Artist: Yoon-Sun Bae, Heather Kennedy, Vi Nguyen, Matthew DeFranco, Ant Walsham, Neeraj Rajput, Samarendra Lenka Inturi Chandra Sekharm, Bharath Ediga, Prasanna Bhat, Madhana Gopala, Venkatesh Srinvivasan, Badarinath Chinimilli, Ramanjaneyulu Thota Nehal Desai3D Lead: Tom Bardwell3D Artists: Lauren Shields, Tim Kim,Hassan Taimur, James Mulholland, Todd Akita, Paul Liaw, Sandor Toledo,  Ayush Bajoria, Leela Shanker, Spandana Battula, Raj KumarMatte Painting: Sue JangExecutive Producer: Andrew SommervilleProducer: Clariellen WallinProducer: Michael Brown, Payal ThakkarCoordinator: Christina Chung
VFX Company: PixomondoVFX Supervisor: Derek SpearsVFX Producer: Chelsea MillerVFX Coordinator: Andrew ZekoVFX Artists: Daniel Knight, Fei Chen, Shawn SaharaVFX Editor: William Appleby
Sound Design: Jafbox SoundSound Designer: Joseph Fraioli
Sound Design: Eargasm Inc.Sound Designer: Paula Greenfield

Music: Walker MusicExecutive Producer: Sara MatarazzoExecutive Producer: Stephanie PigottMusic Coordinator: Danielle Soury
Music Music Editor: David KlotzMix: Sound LoungeMixer: Tom JucaroneCo-Sound Engineer: Rob DifondiProducer: Lauren Mullen
Telecine: Company 3Colourist: Tim MasickProducer: Kevin Breheny

Great Guns’ Tal Zagreba writes and directs heartfelt short film with McCann Tel Aviv commissioned by Teperberg Winery

Israeli Winery Avoids TV Ad Ban with Smart Branded Content Film 'Wine'

Great Guns director, Tal Zagreba, and McCann Tel Aviv launch a branded content short film for Teperberg Winery.
‘Wine’ is a 14-minute film that tells the story of a disillusioned office worker, ‘Gideon’, who develops an obsession with wine-making after surviving a heart-attack. Following this near-death experience, he decides to rectify his life-long regret of not continuing his late grandfather’s legacy as a winemaker. Gideon’s newfound obsession creates tensions between him and his wife, who doesn’t welcome their house being taken over by wine-making barrels, buckets, and tubes. However, it ends on a touching note as the return of their grown daughter serves as a reminder that family comes first no matter what.

Commissioned by the oldest winery in Israel’s modern history, the short film was devised as a smart solution to circumvent Israeli regulations, which restrict alcohol brands from advertising on TV. McCann Tel Aviv discovered a loophole — that movie trailers are exempt from this rule. By creating a short film for Teperberg Winery rather than a traditional TVC, they were able to premiere the content nationwide in Israel’s biggest cinemas and coyly broadcast trailers for the film during every commercial break on Israel’s most popular television channel. Due to the genius of ‘Wine’, Teperberg Winery became the only alcohol brand freely telling its story (and ‘advertising’ its products) on Israeli TV.
Great Guns Director, Tal Zagreba, comments: “McCann Tel Aviv approached me with an open brief to write and direct a short film dealing with the brand’s two main core values: wine and family. Branded content is my favourite type of project to create because it allows me to combine my most passionate and creative ideas with very subtle brand elements. It was an amazing experience working with Teperberg and McCann — there aren’t many brands and agencies with such a bold but ingenious approach. Everyone was very supportive of my script and gave me the creative freedom I needed. It was a privilege to have this opportunity to create an artistic film for one of the biggest wine brands in Israel.”

Tal based the script on his research of real people who produce homemade wine, and how sudden changes in behaviour can affect family life. Tal and DOP, David Stragmeister, then decided on applying a stylized visual language based on fixed-camera shots to emphasize the coldness between Gideon and his wife as tensions heighten. 
Commenting on the three-day shoot, Tal says: “We were lucky to have a strong ensemble cast invested in diving into the DNA of each character — Alon Neuman, Michal Weinberg, Lihi Kornowski, and Nir Menki really helped bring the project to life. This wouldn’t have been possible without the complete devotion of producers Roi Kurland, Orly Barak and Green Productions — who were able to make magic with the budget. I want give a big shout out to Laura Gregory, Sheridan Thomas and Great Guns for the co-production. It’s always heart-warming to see so many talented people come together to create something beautiful and I’m grateful to everyone involved.”
‘Wine’ won Bronze at the Shots Awards, Silver at the Golden Drum, and was nominated for ‘Best Branded Content of the Year’ and ‘Best New Director’ at the Kinsale Sharks.


BRAND: Teperberg Winery

CEO: Moti Teperberg

LEGAL: Sarah Teperberg

BRAND MANAGER: Keren Eitam, Oria Salem




CREATIVE VP: Eldad Weinberger, Nadav Pressman

CEO: Maor Chen (McCann Digital)




DIRECTOR: Tal Zagreba

DOP: David Stragmeister

PRODUCER: Orly Barak

CO-PRODUCERS: Laura Gregory, Sheridan Thomas


WRITER: Tal Zagreba


EDITOR: Shahar Beeri


CAST: Alon Neuman, Michal Weinberg, Lihi Kornowski, Nir Menki

Great Guns’ Peter Dietrich directs tongue-in-cheek twist on classic Christmas stories for Greek retailer Jumbo

Mean Old Man Tries to Thwart Christmas in Greece by Stealing Shopping Bags

Great Guns director, Peter Dietrich, launches a bah humbug festive campaign for Greek retailer, Jumbo. The one-and-a-half-minute film, titled ‘The Collector’, evokes classic Victorian Christmas stories with a twist.  

The film, set in the Victorian era, follows a rich, spiteful old man with a curious obsession for collecting. Night after night shady henchmen arrive with truckloads of hessian sacks under the cover of darkness. Finally, it is revealed that he has filled his house floor to ceiling with thousands of ‘Jumbo’ bags – an iconic sight at Christmas across Greece – so that no one will be able to do their festive shopping. In a twist however, we find out his evil plan may not be quite as fool-proof.

Director Peter Dietrich, who is represented by Great Guns in the UK and Asia, shot the film at an outdoor studio near Bucharest over three days. The team shot with two cameras simultaneously, using specialist equipment such as a techno crane, gimbal, and a night balloon light. 
He worked closely with creative agency, Pollen, and production company, TopCut-Mondiano, to bring the idea to life: “The script offered a wide range of opportunities for striking visual moments and storytelling. To take full advantage of this, I took a cinematic approach with this film as I wanted to make it look more a short film than a traditional advert. This project called for a careful balance in terms of shots and also thematically. We used a balance of intimate shots and impressive wide shots to further the narrative. We were also aiming for a seamless mixture of contemporary moments and larger-than-life fairy-tale elements.”
Commenting on the big reveal, Peter says: “Jumbo bags are a guaranteed sight in Greece at Christmas, as it’s a key destination for festive shopping. The Creative Director was especially keen to make the hero’s bag collection as impressive as possible. It was particularly important for the huge piles of Jumbo bags to all be set up and shot in-camera, rather than in post production. We carried out many tests to prepare the scene and make sure the bags looked right.”
‘The Collector’ is now live on Jumbo’s social channels.







EXECUTIVE PRODUCER: Stamatis Athanassoulas

DIRECTOR: Peter Dietrich (represented by Great Guns in UK and Asia)

DOP: Jon Gaute Espevold

PRODUCER: Stavroula Dimitriadou, Paco Karababas


POST PRODUCTION COMPANY: Digital Straik / Topcut Modiano


MUSIC : Richard Blaha


SOUND: Die Stube

Award-winning Thai director and founder of production and branding studio Wise Lama expands Great Guns’ international roster

Director Kaenipa ‘Kay’ Phanakorn Signs to Great Guns

Today, Great Guns announces the signing of Thai director Kaenipa ‘Kay’ Phanakorn to its roster. The award-winning director is represented exclusively by Great Guns globally and non-exclusively in Thailand, China, Hong Kong, Korea, Indonesia, and India.

Kay earned a Master of Media Arts from the University of Technology in Sydney, later working as a creative executive at GMM Grammy, the largest media conglomerate entertainment company in Thailand. In 2014, she co-founded the production and branding studio, Wise Lama, where she is producer and director. Nike, Samsung, Chevrolet, Colgate, and Honda are just a few of the high-profile brands she has worked for so far.

Amongst her many notable achievements, Kay became the first Thai director to make a short film for Cornetto Global’s ‘Cupidity’ project in 2015. The landmark campaign, which consists of a series of short, but sweet, love stories, won a Cannes Lions Award in the Branded Content and Entertainment category. The talented director is also a writer on Netflix’s first Thai Language original series ‘The Stranded’, in partnership with GMM Grammy, which is set to launch next year..

Passionate about exploring the stylistic boundaries of branded content, Kay’s storytelling masterfully combines emotive and informative elements. Her fashion films demonstrate her versatility and innovative approach to the medium and have been successful at the Berlin and Milan festival circuit. Kay has attracted international attention further with her personal short films winning awards in Los Angeles and Thailand, and making the official selection at festivals in the United States, Italy, Canada, South Korea, and Hong Kong.

Commenting on her signing, Kay says: “I’m very honoured to be joining Great Guns this year. This is a place where directors’ voices and crafts are nurtured. I look forward to many exciting projects and collaborations to come.”

Great Guns’ founder and CEO, Laura Gregory, says: “I’m not sure where Kay has been hiding but Great Guns’ Executive Producer, Tim Francis, spotted her exceptional work at the Ciclope and Berlin Fashion Festival and was immediately impressed by her talent. We recently shot our first project for FBC Inferno London and worked with Kay’s DOP, Rapatchanun Cochaputsup, who is her partner in their Thai company Wise Lama. They were both outstanding. We’re very excited to share Kay’s vision with the world.”

Great Guns director Tal Zagreba directs mesmerising and vibrant spot for ambitious campaign featuring Leah Dou

SK-II TVC Brings Karan Singh’s Eye-Popping World to Life in 3D

Great Guns director Tal Zagreba launches a new TVC for premium Japanese cosmetics brand SK-II, featuring Chinese musical superstar Leah Dou.
‘Pitera Wonderland’ aims to promote SK-II’s limited-edition bottles, designed by celebrated Australian artist and illustrator Karan Singh. The 60-second spot, which garnered an impressive 1.6-million views in just three hours after launch, was directed by Great Guns’ Tal Zagreba, who was instrumental in the creative development on the animation. 
Bringing Singh’s wondrous 2D illustrations to life in mesmerising 3D detail, the action-packed TVC transports audiences from Leah Dou’s dressing room into a SK-II essence droplet. The camera glides over a technicolour world of colourful, striped mountains and polka-dot landscapes that encapsulate Singh’s signature style. Funky, dancing characters with triangle-shaped heads operate zany cranes, ships and planes to carefully craft the limited-edition SK-II bottle.

Tal was tasked with creating a mind-bending ‘portal’ to allow SK-II users to interact with the world of the artwork. He comments: “I was fascinated by the opportunity to transform 2D prints into a 3D adventure and to incorporate Karan Singh’s wonderful style into my own vision for the film. As an artist, I love to push the boundaries of media and genres. I was privileged to work on the concept art and designs with an amazing team and I worked closely on the storyboard development with my long-time collaborator, Robert Moreno. It was a huge pleasure to work with so many talented people and to navigate all the different ideas until we found the right formula of magic.”The team enlisted virtuoso dancer Kieran Lai to seamlessly imbue the unique characters with cute and funky human gestures. Through a motion-capture session in Warsaw, they collected a huge bank of movements – bringing a unique, live-action feel to the scenes.
Tal comments: “The biggest challenge was to finish the huge amount of work within the tight time frame – less than a month for the whole post production stage. It was an extremely intense race against the clock – you’ve gotta love the adrenalin – and thanks to everyone’s hard work, we managed to go on a crazy ride to the wonderland and back. Thanks to Platige Image, who invested tremendous efforts and human resources to deliver in time. It was an ambitious production schedule to say the least, and was only made possible thanks to SK-II and P&G for being so amazingly supportive and collaborative, and to Great Guns for producing and making the impossible.”
The TVC is now live online.

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EXECUTIVE PRODUCER: Laura Gregory and Sheridan Thomas

DIRECTOR: Tal Zagreba

DOP: Roman Linetsky

PRODUCER: Tim Francis and Lucien Tyssendier


EDITOR: William Cole



TELECINE: Toby Tomkins @ Cheat


MUSIC COMPANY: Monster Music


SOUND DESIGN & MIX: Culum Simpson @ Grand Central

Director picks up top honours for ‘Posts Into Letters’ campaign

Great Guns director Chris Neal has received two top honours at ADCAN 2018, which was held in Los Angeles on October 18th. His project, ‘Posts Into Letters’, won Best Open Brief for Gun Control, as well as winning the overall People’s Choice award.
Created for non-profit organisation, Change The Ref, with creative agency, Area 23, ‘Posts Into Letters’ is an initiative that transforms social media posts into handwritten letters to petition members of Congress to introduce stricter gun control laws. The initiative was developed in reaction to the outpouring of social media posts in the wake of the mass shooting at Marjory Stoneman Douglas High School in Parkland, Florida. The font was developed using the handwriting of Joaquin Oliver – one of 15 students killed during February’s mass shooting. His handwriting is donated by his parents, Manuel and Patricia Oliver, who are co-founders of non-profit organisation Change The Ref. Along with Area 23, Chris and the Great Guns team travelled to Parkland to capture the moving film, which  features Parkland students and family members of the victims, who explain the importance behind the initiative.  Commenting on the win, Chris says: “Getting the opportunity to celebrate creative work rooted in purpose was amazing. I loved getting the chance to meet these powerful organizations that are having a real impact on the world. Personally, I got to meet Daniel and Jamal from March for Our Lives. It was powerful getting the opportunity to connect with them and exchange stories about their community and mission. Speaking with the ADCAN team gave me a glimpse into the heart of these organizations and the fresh talent. I left with the sense of celebration, encouragement, and the drive to continue doing purposeful work.”

This year’s ADCAN briefs were focused on the theme, ‘Hope of Youth’. ADCAN is a growing international movement of filmmakers, animators, creatives and industry leaders all working together to make both the industry and world a better place. The ADCAN awards are also a celebration of individuals and organizations using creativity as a force for good.

Great Guns director Jeremy Rubier diarises the turbulent shooting conditions that led to discovering the power of art in the community

Art Reveals the Heart in Community Amidst Haiti Riots

On 6th July 2018, a series of events shook Haiti’s capital. The country’s government initiated a sudden hike in fuel prices of up to 47%, igniting long-running social turbulence. A providence in austerity, with 60% of the population in poverty, thousands took to the streets to protest the unpopular move. Organised demonstrations turned into violence and three days of riots ripped through the city with seven killed and others arrested. When Jeremy Rubier and his peers planned to film at Festi Graffiti, Haiti’s annual community street art festival, they had no idea that years of underlying tensions were about to flare. Or of the pending deadly riots about to erupt throughout the county’s capital – the very location of the communal event. Scheduled to take place from 10th July, Festi Graffiti was cancelled. Despite warnings from officials, Jeremy, alongside Canadian creatives Akim Acacia, Thomas Dalemans, Bryan Beyung and Xavier Laloux pooled together 300 spray paint cans and embarked on a journey to Haiti to document the scenes. Amidst the political upheaval, the group rallied local artists Rayza, Jerry, Snoopy, Gary, and St-Vi, to create a film of unity and strength as they craft spray-paint murals – works with messages of love – on buildings throughout the country. In a serendipitous sequence of events, the group’s creativity revives the community spirit of Haiti locals during difficult times. Jeremy Rubier takes us through the making of ‘The Art of Uniting’… 

March – Learning About the Project
I first heard about Festi Graffiti when I was in Tokyo. My friend Bryan, a Cambodian-Canadian street artist, told me he was going to be travelling there to work on a project with a group of other creatives from Canada. They would be embarking on a series of urban artworks around the country. 
April – My Father’s Birthday
In April I flew back to Canada for my Father’s birthday (making him cry!). Whilst I was there, Bryan was also in the city. We met up and talked about Festi Graffiti. I wanted to get involved and we decided we’d document the journey on film. He put me in contact with the guy behind their project: Xavier. 
May to June – A Wonderful Gesture
Xavier and I got in touch by the phone to work out how we could promote the mission and make the film. Xavier arranged tickets for me to attend and a wonderful production rental company in Montreal, Lou-Cam, loved the idea of supporting this movement and loaned us the gear free of charge. 7-8th July – The Haiti Riots
I was watching France in the World Cup semi-final when I heard the news that riots had shaken Haiti’s capital, Port au Prince. People had been killed. Freaking out, I called my friend Claudia who works for the UN and is based in Haiti. She tells me to stay away and postpone the project. 
11th July – Arrival In Haiti
A few days later Claudia told me that the situation has improved, but the country was still in turmoil. Protests and riots were ongoing in the city. However, riding on a gut instinct, we decided to continue our trip to Port au Prince as planned. When I arrived at the airport the staff quizzed me for a long time. It was a nerve-wracking start and made me question if I’d made the right decision.
On arrival it was hot and chaotic. The streets were destroyed and cars were burning in the streets. I finally met Xavier for the first time and the rest of my friends were waiting for me in a battered old car. The sky was tarred black as we drove through the city. It was a frightening scene. Smoke from car tyres filled the air from last night’s riot but I wanted to capture the reality, so took out my camera and start shooting from the car window. However it wasn’t the best move, a truck driver saw me filming, and purposefully blocked the road with his vehicle and approached our car. Hostile, he asked me what and why I was shooting. I quickly learned the locals didn’t have high respect for film crew or the media.

A team photo (Jeremy Rubier – far left)
12th July – Approving the Shoot
To get the project approved we met at the ministry of tourism. We waited for three hours to be seen but were able to make a plan of the buildings we were going to paint and film over the next few days. 13th July – Painting Day One
On the first shoot day we arrived at a school, the first building we were to work on. I was shocked to find it appeared more like a prison than a place of learning but as soon as we meet with the Haitian artists Rayza, Jerry, Snoopy, Gary, and St-Vi my perception completely changed. They told us more about the people and the culture and what this work would help do. It was like the place came back to life.  
14th July – The Best Western Hotel Facia
Our second location was the facia of the Best Western Hotel of Port au Prince. The area is known to be affluent, so it was central to the turmoil of the riots. We were painting right next burning cars but as we began to paint and switched on some music, people came to gather and watch. Before we knew it, a street party had erupted around us, it was mad.
15th July – Voodoo
On the 15th we travelled out of the city and into the countryside to paint in a rural village.  As we were painting we witnessed a Voodoo party taking place under a huge waterfall. I almost broke my camera trying to film the amazing people, sights and sounds.  
16th July – Block Party Part Two
Our fourth location was unconfirmed, so we searched the city for another wall to paint. After a few hours we were rolling and another block party erupted !
17th July – The Minister of Haiti
We had a surprise visit on the final night of our trip.  Haiti’s minister visited us to talk about the work we had been doing around the city. It was a really humbling experience and we were happy to know we’d helped to bring a back some colour to a place that the world had assumed had fell into darkness. 
When I look back I was terrified on Day One. The media had painted such a bleak picture of the country and the atmosphere was thick with tension. But by meeting the artists and the people it quickly became clear there was real life and heart in Haiti’s people and culture that the world just wasn’t noticing.

Great Guns’ Tal Zagreba directs tongue in cheek panic prevention musical for Leo Burnett Israel and Samsung Galaxy Note9

There’s No Real Crisis in This ‘First World Problems’ Musical for Samsung

To promote the durable battery life of the Samsung Galaxy Note9, Leo Burnett Israel and director Tal Zagreba present ‘No Crisis’ – a musical extravaganza to put smartphone-induced panic into perspective.
The theatrical ad, produced by Omri Paz Productions (Israel) and co-produced by Great Guns, puts a comedic lens on the over-dependency we have on smartphones and their battery life. Through a series of disasters including missed flights, getting locked in a sauna and crashing into the Nasdaq, we’re reminded to ‘keep the crisis for the real crisis’.

Director, Tal Zagreba comments: “Hollywood’s Golden Age musicals were an important point of inspiration for the commercial. We wanted to tip our hats towards the glitzy, warm, theatrical style but put a modern, humorous twist on it. Part of the approach by the DOP, Roman Linetsky, and I was to shoot with minimal cuts, applying one long camera move to each scene. We tried to give each set a universal aesthetic and appeal as it’s an emotion most of us have felt about our phones at some point – in Israel and beyond!” 
The 90-second commercial launched in September outlines all of the new product features of the Galaxy Note9, most importantly- an all-day battery, a Bluetooth S-Pen and ‘super powerful performance’.



BRAND: Galaxy Note9


CREATIVE AGENCY: Leo Burnett Israel

COPYWRITER: Oren Ben Naim, Elad Gaizler, Tal Menkes

ART DIRECTOR: Meital Miller

PRODUCER: Menny Zarhia











PRODUCTION COMPANY: Omri Paz Productions & Great Guns

DIRECTOR: Tal Zagreba

DOP: Roman Linetsky

PRODUCER: Ravit Aviv, Elinor Almagor, Ophir Sorriso Tal

STYLIST: Noa Nozik


GRIP: Golan Kwiat


EDITOR: Shahar Beeri

POST PRODUCTION: Vadim Bar Zakharin, Omer Ariely, Tal Porat, Amir Steiner, Gal Primack Najari


MUSIC COMPANY: Knob Music Studio

Brave and Great Guns create action-packed film for Panasonic’s most Hollywood TV ever

London, Tuesday 5thMarch:Today, Panasonic unveils a heart-racing trailer-style brand film created by creative agency Brave and produced by Great Guns to promote the launch of its new TV. Tomb Raider director, Roar Uthaug, shot the high-octane 90-second spot, ‘Hollywood To Your Home’, in the style of an action-packed blockbuster trailer to showcase the capabilities of Panasonic’s new TV model.

Diving into a thrilling world of fast cars and tough guys, the spot follows the hero’s mission to retrieve an ‘intelligent processor’, which has been stolen by criminals who are trying to reverse-engineer it for their evil means. Shot in 4k with high-speed cameras, the film showcases Panasonic’s most powerful processor and the new TV’s stunning range through atmospheric scenes of shadowy villains, explosive escape sequences, and fast-paced car chases. 

As an experienced action-film director with blockbusters such as Tomb Raider and The Waveunder his belt, Great Guns’ Roar Uthaug was tasked with bringing to life Panasonic’s most ‘Hollywood TV ever’ through an action-packed film. For this campaign, Roar created a dynamic film that emphasised the details in the shadows, brilliant contrast, stunningly accurate colour, and incredible detail to forge a connection between Panasonic’s new model and Hollywood.

Uthaug comments: “It was really fun to return to the genre I love: the Hollywood action movie. Fast cars, explosions, heroes and villains – what’s not to like? We were really lucky to get cinematographer Ben Davis along for the ride. He has great experience from big Hollywood movies like Guardians of the Galaxyand Captain Marvel, and was very helpful in creating our tentpole look. We found a wonderful derelict industrial site outside of Warsaw that was perfect for our villain’s lair. It had these great layers of decay that I think will really come alive on the new Panasonic screens. Shaun Sipos [playing the hero] was a blast to work with – really dedicated and eager to get the shots we needed, including running through flames and debris and throwing himself repeatedly through our break away windows. I had a great time collaborating with the guys at Brave. Together, we were able to fine tune the creative choices to make the most out our budget and shooting days.” 

About Great Guns

Great Guns is an award-winning content and music video production hub, with a reputation for creativity and excellence. The carefully-selected roster includes international feature and TV directors, commercial directors, short film and music video directors and brilliant emerging talent. One of their key skillsets is to match talent to project, in any budget range.

Working across its global network, Great Guns produces high quality creative work for commercials, feature films, music videos, tv, digital, events, installations, photography, documentaries and branded content.

In the last year alone, Great Guns garnered multiple awards including 4x D&AD, 4x Cannes Lions, One Show, Webbys, Berlin MVAs, Creative Circle, Shots, Cristal, 7x Kinsale, Golden Drum, CLIO, APA 50, The LIA Awards and was awarded Epica Production Company of the Year and LIA Europe Production Company of the Year.

Website: www.greatguns.com  

Twitter: @greatgunstv – https://twitter.com/greatgunstv 




Advertiser: Panasonic

Creative Agency: Brave

Creative Directors: Colin Jones, Liam Fenton

Production Director:Carl Gonsalves

Business Director:Stefan Kann

Production Company: Great Guns

Direction: Roar Uthaug

DOP: Ben Davis

Executive Producer: Laura Gregory 

Producers:Mathew Alden-Morris, Oliver Roskill

BTS Director: Stuart Gillies

Service Company: OTO Films 

Producer: Gosia Kmiecik

Executive Producer: Piotr Błaszczyk

Production Manager: Arek Waś 

Production Assistants: Karolina Jurzyk, Nicole Czober

Set Designer: Monika Sajko

Prop Master: Rafał Włodarczyk

1stAD: Michał Piłat

VFX Company:OutPost

Post Production Supervisor:Cale Pugh

HDR Advisor:Dado Valentic

Photographer: Douglas Fisher

Photo Shoot Team: Ian Alderman, Laurence Davis

Colourist: Stefan Sonnenfeld

Love Has No Labels Launches Short Film by David Nutter and Lena Waithe 

California: Tuesday 13thNovember – Great Guns worked closely with Ad Council and creative agency, R/GA, to create a powerful new short film, ‘Rising’, for the 2018 Love Has No Labels diversity campaign. 

Directed by Emmy-winning David Nutter (Game of Thrones), the short film portrays a diverse but divided neighbourhood struggling to survive rising floodwaters and bias in the heart of America. The hard-hitting film aims to encourage Americans to come together and ultimately inspire people to act inclusively every day. The film features a closing montage showing photos of real disaster survivors helping each other despite their supposed differences.

Fresh from directing three episodes of the final season of Game of Thrones, Great Guns Director David Nutter collaborated with RG/A’s Eric Jannon and Chris Northam – who created and wrote the original story – to send a powerful message to a divided America. Emmy-winning writer Lena Waithe (Dear White People, The Chi, Master Of None), together with Azia Squire, crafted a screenplay that delivers an emotionally resonant script that asks why it takes a disaster to bring us together.

Lisa Sherman, president and CEO of Ad Council comments: “‘Rising is a poignant and powerful film that takes us back to where we started with Love Has No Labels, reminding everyone to see each other as humans above all else. In moments of disasterour capacity for good is limitless and we cast our differences aside to support one another. This film will inspire people to bring that innate humanity into their daily actions and create a more inclusive world.” 

Filming took place in Los Angeles, on location in Eagle Rock and at Warner Bros. Studios. Filming lasted for four days – three of them at night – where a powerful storm was created with all of the technical magic that Hollywood brings. 

Great Guns Director, David Nutter, comments: “We live in a time of tribalism. ‘Rising’ is a story about shifting the way we communicate. Through this film we want people to go from being defensive of those who are different to accepting and embracing our differences.”

David assembled the crew, with outstanding key personnel in each department. Peter Menzies Jr. (The Expendables, Clash of the Titans, Peter Rabbit) brought his wealth of experience to the shoot as cinematographer. Award-winning department heads such as world-class stunt co-ordinator, Eddie Perez, and Emmy-nominated sound mixer, Tim Hayes (The Jinx), joined a top-notch crew to create a truly emotional and timely film.

Great Guns’ Executive Producer, Thom Fennessey, brought acclaimed still photographer Myriam Santos – who has photographed stars such as David Bowie, George Clooney – to the project to work with David and RG/A to photograph the actors as their characters on set in the flooded landscape to create iconic posters to help promote the film.

Great Guns’ Executive Producer, Thom Fennessey, comments: “It was clear to everyone on set that David was creating something uniquely absorbing and special. The night shoots had a palpable sense of passion and camaraderie, and together a transformative film was taking shape with the help and professionalism of all involved.”    

“When the cast were neck deep in the flooded lot over three nights, David was there in the water with them,” said Executive Producer on the project, Laura Gregory.

Jeff Skutnik, Group Director at R/GA comments: “This was by far the most complicated yet smooth production I’ve ever been a part of. There’s an astonishing level of calm professionalism that Great Guns brought to this production and we couldn’t be happier with how things went.”

Ntropic seamlessly created a multitude of visual effects and gave the film its rich colourful look. Warner Bros. Post Production created the extraordinary 5.1 Surround mix at the Clint Eastwood recording stage led by composer Blake Neely and edited by James Demetriou.

‘Rising’can be viewed on the Love Has No Labels website and social channels. As part of Clear Channel Outdoor’s support of the campaign, ‘Rising’will be screened on billboards in Times Square on 13thNovember. CW for Good will be featuring the full film on its website. The integrated campaign will also receive media and digital support from partners including Amazon, Clear Channel, CW for Good, Facebook, Fox, The New York Times, Showtime, and YouTube.

YouTube: https://www.youtube.com/watch?v=m2dnjdUwbO0



Client: The Ad Council / Love Has No Labels 

Agency: R/GA 

Creator & Writers of Original Story: Eric Jannon and Chris Northam

Executive Producer: Diego De La Maza

Campaign development: Heidi Arthur, Sheri Klein, Jenn Walters, Libby Panipinto, Allison Greenwald

Strategy and Evaluation: Julia Blumenstyk

Media Strategy: Greg Kelly

SVPs/Executive Creative Directors/Writers: Diana Gonzalez, Dave Surgan

Planning: Jeff Skutnik, Chase Smith, Mac Demyanovich

Production Company: Great Guns 

Director: David Nutter 

Screenplay: Lena Waithe, Azia Squire

Executive Producer: Laura Gregory 

Producer: Thom Fennessey 

DP: Peter Menzies Jr. 

VFX: Ntropic

Editor: James Demetriou 

Composer: Blake Neely

Music Supervisor: Akila Robinson 

Sound Design: Tim Hayes

Notes to the Editor

For information and resources relating to the press release please contact Phoebe Siggins; phoebe@lbbonline.com 

About Great Guns

Great Guns is an award-winning content and music video production hub, with a reputation for creativity and excellence. The carefully-selected roster includes international feature and TV directors, commercial directors, short film and music video directors and brilliant emerging talent. One of their key skillsets is to match talent to project, in any budget range.

Working across its global network, Great Guns produces high quality creative work for commercials, feature films, music videos, tv, digital, events, installations, photography, documentaries and branded content.

In the last year alone, Great Guns garnered multiple awards including 4x D&AD, 4x Cannes Lions, One Show, Webbys, Berlin MVAs, Creative Circle, Shots, Cristal, 7x Kinsale, Golden Drum, CLIO, APA 50, The LIA Awards and was awarded Epica Production Company of the Year and LIA Europe Production Company of the Year.

Website: www.greatguns.com 

Twitter: @greatgunstv – https://twitter.com/greatgunstv 

Facebook: https://www.facebook.com/WeAreGreatGuns


The Ad Council

The Ad Council is a private, non-profit organization with a rich history of marshaling volunteer talent from the advertising and media industries to deliver critical messages to the American public. To learn more about the Ad Council and its campaigns, visit www.adcouncil.org, like us on Facebook, follow us on Twitter or view our PSAs on YouTube.

Great Guns’ Ilya Naishuller transports us to outer space for music video ‘Tsoi’

London, Tuesday 25thSeptember 2018:Great Guns director, Ilya Naishuller, releases his latest promo for Russian rock band, Leningrad. 

The latest tongue-in-cheek music video puts spacetravel on steroids, as we follow the wacky adventures of a lonely astronaught (played by Leningrad’s frontman, Sergei Snurov) and his animated alien friend, ‘Gesha’. Ilya’s playful vision of the cosmic far-future features groovy UV dance routines, epic escapes from explosions, champagne-filled celebrations and Tesla’s iconic Roadster looking worse for wear.

Commenting on the process, Director Ilya says: “Listening to the band’s new EP, I immediately took a liking to the song ‘Tsoi’, which stood out for me for it’s uniquely nostalgic tone. The uplifting yet longing lyrics speak of frontman Sergei’s memories from the early 90’s, such as getting his nose broken at classic St Petersburg locales. Right away, it inspired me to recreate that loneliness in the coldest and most isolated of places: outer space. I set the story in the far future and decided to have Sergei clumsily dancing through a dying spaceship. Since I’ve always wanted to work with full CG creatures, I thought it would be lots of fun to give Sergei a small alien friend to interact with, and so little ‘Gesha’ was born.”

With his fourth promo for Leningrad, Ilya builds on his animation credentials. It follows his first foray into animation, the music video ‘JuJu’, which launched earlier this year and chronicled a futuristic metropolis racked by violent gang wars. Ilya’s music video for Leningrad’s ‘Kolshik’ has earned him a number of major award wins including at Cannes, the One Show, D&AD, Kinsale, Berlin MVA, and UKMVA.

‘Tsoi’ can be viewed at the Vimeo link below.E


Directed by: Ilya Naishuller

Production Company: Versus Pictures/CGF/Great Guns

Produced by: 

Ekaterina Kononenko

Ilya Naishuller

Ruben Adamyan

Alexander Gorokhov

Ekaterina Averina 

Exec Producer: Egor Solomatin

DP: Genrih Meder

Production Designer: Dmitry Onischenko 

Costume Designer: Anna Kudevich

Notes to the Editor

For information and resources relating to the press release please contact Phoebe Siggins; phoebe@lbbonline.com  

About Great Guns

Great Guns is an award-winning content and music video production hub, with a reputation for creativity and excellence. The carefully-selected roster includes international feature and TV directors, commercial directors, short film and music video directors and brilliant emerging talent. One of their key skillsets is to match talent to project, in any budget range.

Working across its global network, Great Guns produces high quality creative work for commercials, feature films, music videos, tv, digital, events, installations, photography, documentaries and branded content.

In the last year alone, Great Guns garnered multiple awards including 4x D&AD, 4x Cannes Lions, One Show, Webbys, Berlin MVAs, Creative Circle, Shots, Cristal, 7x Kinsale, Golden Drum, CLIO, APA 50, The LIA Awards and was awarded Epica Production Company of the Year and LIA Europe Production Company of the Year.

Website: www.greatguns.com  

Twitter: @greatgunstv – https://twitter.com/greatgunstv 

Facebook: https://www.facebook.com/WeAreGreatGuns 

Instagram: https://www.instagram.com/greatgunstv/

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